AI Literacy: “2025 will mark a shift from vertical AI applications to more complex and holistic transformations”, ET LegalWorld
At Wipro Limited, a leading global provider of information technologies, consulting, and business process companies, Ivana Bartoletti is the worldwide main protection and AI management agent.”>At Wipro Limited, a leading global provider of information technologies, consulting, and business process companies, Ivana Bartoletti is the worldwide main protection and management agent. She is in charge of the organization’s privacy and artificial intelligence ( ) ethics policies, making sure that Wipro’s operations and client solutions depend on data protection and responsible practices.
Ivana worked for Deloitte as the Technical Director of Privacy before joining Wipro, where she advised customers on putting in place protection and ethical AI standards. She often speaks at global conferences and contributes to discussions on the socioeconomic effects of tech. She is a recognized thought leader in the field of and . Additionally, Ivana is the author of the book” An Artificial Revolution: On Power, Politics, and AI,” which examines the political and social implications of artificial intelligence. She stated in an exclusive interview with ETLegalworld that 2025 will mark a transition from vertical AI applications to more intricate and holistic transformations, including agentic AI.
Question: How can we effectively encourage the use of AI in businesses and the general public to promote and reduce potential risks?
Ivana Bartoletti: As AI becomes more and more prevalent in our daily lives, we must concentrate on education and awareness. To navigate the complexities of AI, it requires that people have the tools to develop critical thinking and ethical awareness. Educational programs should emphasize the need to question the validity of AI-generated content, comprehend its limitations, and recognize potential biases. We can encourage users to engage in discussions about ethics, privacy, and the wider implications of AI in society by encouraging a culture of critical inquiry.
To develop comprehensive AI literacy programs, it is necessary to collaborate with various stakeholders, including politicians, businesses, and educators. These initiatives ought to be developed to foster ongoing dialogue and make sure that human values are at the heart of technological innovation. Additionally, businesses must take responsibility for the use of AI technologies in an ethical manner and promote accountability and transparency.
We can reduce potential risks and ensure responsible AI adoption by adopting a proactive approach to AI literacy. This will help to build a society that is more informed and resilient, capable of utilizing AI’s benefits while protecting against its potential drawbacks.
What are the most pressing issues preventing the fair and open use of AI tools across industries, and what steps can be taken to address them?
Ivana Bartoletti: Businesses want to do the right thing by experimenting with AI while respecting people’s liberties, autonomy, and dignity. For instance, businesses are aware that the best way to use AI to increase productivity is by getting employees involved because they are familiar with the details of production processes.
One significant issue is that AI has a direct relationship to the fundamental principles of our society, particularly privacy. AI gathers a lot of data, generates a lot of data, and makes decisions that have an impact on people. We must overcome a significant challenge by incorporating privacy into AI. To ensure transparency, fairness, and robustness in AI systems, we must invest in privacy-preserving technologies, which is why technological innovation is necessary.
Question: How can we effectively stop the spread of misinformation and disinformation produced by AI while still supporting innovation and responsible AI development?
Ivana Bartoletti: Combating disinformation requires a holistic approach. Users should adopt a “mistrust by design” mindset, and companies must implement internal controls. Individuals should critically evaluate AI-generated news articles and reconstruct how recommendation algorithms influence online user experiences. Users should be trained to read AI-generated content, question its authors, and comprehend its limitations. Questions like” Who created this AI?” are frequently asked. What information was employed in the training process? What potential biases are present in this system, and “and”?
The societal benefits of this approach are unquestionable: equipping users with analytical skills gives them greater freedom to participate in discussions about AI’s influence on public discourse. We can create a more informed, resilient society by instilling a generation that thinks critically and skeptically.
What are the most important issues and opportunities facing AI in 2025, in your opinion, and what are the key steps that stakeholders ( governments, businesses, academia, etc. ) should take? need to take in order to navigate this changing landscape?
Ivana Bartoletti: 2025 will mark a transition from vertical AI applications to more intricate and holistic transformations, including agentic AI. This year, in my opinion, will redefine collaboration, leadership, and work itself. This evolution presents both significant opportunities and difficulties. Governments must take a proactive approach to governance, making sure that innovation and responsibility are at the same time. This calls for strong collaborations with academia, regulatory and technical sandboxes, and ongoing research on how to incorporate privacy and legal protections into new technologies.
Businesses must be held accountable and fully responsible for their AI deployments. Meaningful transparency will be essential as we progress. We must make trust a top priority if we want people to embrace AI.
Ivana Bartoletti serves as the Global Chief Privacy and Officer at Wipro Limited, a leading global information technology, consulting, and business process services company. In this role, she oversees the organization’s privacy and artificial intelligence () ethics strategies, ensuring that data protection and responsible AI practices are integral to Wipro’s operations and client solutions.
Before joining Wipro, Ivana was the Technical Director of Privacy at Deloitte, where she advised clients on implementing privacy and ethical AI frameworks. She is a recognized thought leader in the field of and , frequently speaking at international conferences and contributing to discussions on the societal impacts of technology. Additionally, Ivana is the author of “An Artificial Revolution: On Power, Politics and AI,” a book that explores the political and social implications of artificial intelligence. In an exclusive interview with ETLegalworld, she said 2025 will mark a shift from vertical AI applications to more complex and holistic transformations, including agentic AI.
Question: How can we effectively increase among the public and businesses to ensure and mitigate potential risks?
Ivana Bartoletti: <, /strong>, As AI is becoming more and more prevalent in our lives, we must concentrate on education and awareness. To navigate the complexities of AI, it requires that people have the tools to develop critical thinking and ethical awareness. Educational programs should emphasize the need to question the validity of AI-generated content, comprehend its limitations, and recognize potential biases. We can encourage users to engage in discussions about ethics, privacy, and the wider implications of AI in society by encouraging a culture of critical inquiry.
To develop comprehensive AI literacy programs, it is necessary to collaborate with various stakeholders, including politicians, businesses, and educators. These initiatives ought to be developed to foster ongoing dialogue and make sure that human values are at the heart of technological innovation. Additionally, businesses must take responsibility for the use of AI technologies in an ethical manner and promote accountability and transparency.
We can reduce potential risks and ensure responsible AI adoption by adopting a proactive approach to AI literacy. This will help to build a society that is more informed and resilient, capable of utilizing AI’s benefits while protecting against its potential drawbacks.
What are the most pressing issues preventing the fair and open use of AI tools across industries, and what steps can be taken to address them?
Ivana Bartoletti: <, /strong>, Companies want to do the right thing; mdash, that is, to innovate with AI while respecting people’s rights, rsquo, autonomy, and dignity. For instance, businesses are aware that the best way to use AI to increase productivity is by getting employees involved because they are familiar with the details of production processes.
One significant issue is that AI has a direct relationship to the fundamental principles of our society, particularly privacy. AI gathers a lot of data, generates a lot of data, and makes decisions that have an impact on people. We must overcome a significant challenge by incorporating privacy into AI. This is why technological advancement is necessary. Moreover, we must invest in privacy-preserving technologies to ensure that AI systems are transparent, fair, and robust.
How can we effectively stop the spread of misinformation and disinformation generated by AI while still supporting innovation and responsible AI development, according to <, /strong>?
Ivana Bartoletti: <, /strong> tackling disinformation requires a holistic approach. Users should adopt a &lsquo, distrust by design&, rsquo, mindset, and companies must implement internal controls. Individuals should critically evaluate AI-generated news articles and reconstruct how recommendation algorithms influence online user experiences. Users should be trained to read AI-generated content, question its authors, and comprehend its limitations. Specifically, people must ask the question,” Who created this AI?” What data was used to train it, andquot; “? What potential biases are present in this system, and what are they? ",
The societal benefits of this approach are unquestionable: equipping users with analytical skills not only protects them from misinformation but also gives them the chance to participate in more extensive discussions about AI&rsquo’s influence on public discourse. We can create a more informed, resilient society by instilling a generation that thinks critically and skeptically.
What are the most significant challenges and opportunities facing AI in 2025, in your opinion, and what are the key steps that stakeholders ( governments, businesses, academia, etc. ) need to take? need to take in order to navigate this changing landscape?
Ivana Bartoletti: 2025 will mark a transition from vertical AI applications to more sophisticated and holistic transformations, including agentic AI. This year, in my opinion, will redefine collaboration, leadership, and work itself. This evolution presents both significant opportunities and difficulties. Governments must take a proactive approach to governance, making sure that innovation and responsibility are at the same time. This calls for strong collaborations with academia, regulatory and technical sandboxes, and ongoing research on how to incorporate privacy and legal protections into new technologies.
Businesses must be held accountable and fully responsible for their AI deployments. Meaningful transparency will be essential as we progress. We must make trust a top priority if we want people to embrace AI.
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